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Business Success: Two Steps Forward, One Step Back

January 5, 2015

Business advice for New York State women entrepreneurs


As the ball dropped in Times Square on January 1st with Ryan Seacrest, Florida Georgia Line and Taylor Swift watching, and a crowd of millions cheering on the New Year, I thought of these superstars’ individual successes and the hard work needed to perch them high above a crowd of adoring fans.  It’s easy to think that fame, fortune and national success happens easily because the media makes it look that way.

The truth is every single person in this world, no matter what profession they are in, must work extremely hard to arrive at the pinnacle of success within their field.  If we could flash back to these star’s early days, we’d find no cameras following Taylor around, less fans cheering on the handsome guys from a popular country band and millions less in their bank accounts. Basic, bare bone existence is where they started and also where the average person or a woman entrepreneur must start to make something glamorous occur in their lives.

Building a singing career or a business as a woman entrepreneur are similar because people aren’t handed money in the beginning of their ventures or adoring fans following them or the media profiling their stories. They must care deeply about their own success to do really well. Achievement only happens after years of hard work are completed.  

But sometimes we get a little help from outside sources when our competitors, the marketplace or a shift in interest sets us back momentarily only forcing us to return to our roots to rebuild wiser with the knowledge and experience we have gained and with fans, media, and followers cheering us on.

Two steps forward, one step back doesn’t have to be an excruciating process; it can be an enlightening one. There are times on everyone’s entrepreneurial road when deconstructing a business to structure it again or jumping into our competitor’s mindset or re-evaluating our new goals empower us to strive bigger, better and higher than we imagined. This time the slow steps forward might just put us on the top of the highest building sooner than we think when the adoring masses from below and the bright lights of our success guide us forward.

2 Comments leave one →
  1. January 6, 2015 8:05 am

    Thanks Tracy- I love reading your blog. I know all too well about the 3 steps forward and 1 step back. Sometimes it feels like 1 step forward and a huge punch backwards..but you are right it makes you work harder and think differently to try to maybe make a change or think out of the box. Opening a business is definately not for the faint hearted. But just having other women on the sidelines cheering you on definately helps.


  2. January 6, 2015 9:37 am

    While some things might come easier than others, most require a lot of work and time to achieve. Our businesses definitely fall under that category! Thanks once again for your words of encouragement.


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