Wednesday Wisdom: Back to Basics

Wednesday Wisdom, Inspiration, Motivation for Women Entrepreneurs, Female Business Owners, Small Businesses

Swimming in my beautiful pool this morning, enjoying the warm water lap after lap for 30 minutes reminded me how good it feels to return to repetitive basics sometimes that can only produce a level of simple pleasure. Most days I awake with a fierce amount of energy to push myself hard athletically, relentlessly doing more than the day before. When I’m finished, I often have dreamt up a large business or personal goal to achieve.

But in the soft morning atmosphere all I felt like doing was return to the basics – swimming laps, sipping coffee poolside, writing this wisdom, listing general business tasks to achieve, and eating healthy summer fruits from my garden. Believe me there are days I long for attending fancy black-tie events of yesteryear, speaking in front of 400 women entrepreneurs at a large conference, training for a 26.2 mile marathon, or seeking a large yearly client to secure my finances, but today, it was about simple basic important tasks.

Although the pandemic might have slowed women entrepreneurs down enough to return to the basics of living, did it help you return to the basics of business? Did you focus more on reconciling your books, organizing paper files, deleting stacks of online fodder, re-writing your marketing plan, or even giving yourself time to rethink what you want to do with your business by sitting somewhere quiet with an iced tea? Summer lends us these opportunities when the marketplace becomes quieter due to others taking vacations and time off to enjoy this season.

Today’s Wednesday Wisdom is to remind you that if your business days seem quieter this time of year, it is gifting you the perfect opportunity to return to the basics of your business and work “on” it, not just “in” it, like other times of the year when the pace is more frantic. It is okay to slow down, ponder, wonder, list, work on, and get things in order as you enjoy the summer breezes.

We all know that sooner than later we will be too busy to find time to attend to the simple tasks needed to keep our businesses and selves running.