Change is Good
May 14, 2010
What does flavored coffee creamer, Dunkin Donuts new luncheon menu, and a graphic designer now offering computer training have in common? All three are innovative products or services created to generate new revenue for the parent company.
In business nothing can remain the same. Everything has to change to either keep up with the times, to respond to customer demands, or to stay fresh. Companies who don’t respond can’t compete. Entrepreneurs are either forced to create new revenue streams to stay solvent or to adjust their business plans to respond to economic changes. It’s much more comfortable to stay with a core product line or service; but eventually it takes the competitive edge out of business. Change is inevitable and necessary to sustain and grow a company.
No comments yet
Women TIES 