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Wednesday Wisdom: Macro vs. Micro Views

August 14, 2024
Wednesday Wisdom, Inspiration, Motivation for Women Entrepreneurs, Female Business Owners

The call arrived at midnight, labor had started in a city four hours away. Jumping into our car, my husband and I sped through the darkness of night talking about our lives. It was the macro version – the landscape of 35 years of marriage – leading to this midnight drive, rushed but serene, knowing the event would be blessed from above.

22 hours later, the landscape shrunk to a micro version holding our perfectly healthy new granddaughter. We stared at the blended family details of her face with our son’s eyes and nose and daughter-in-law’s round face, olive skin, and slightly dimpled chin. “Where did the long arms come from?” said the nurse as we looked over at our 6’4” son and said “Guess.”
In that moment the landscape of our life went from a wide view, to a delicate one as we stared at her in amazement, taking in her soft, bubbly coos.
As a 30-year event planner, I understand the macro vs. micro aspects of creating, orchestrating, and delivering a perfect event. The event ideas always begin with a macro vision of the event, but by the day of the event, success is always in the details or microelements. When planning gets confusing, I ask my clients to go back to the macro vision to remember its purpose.
It is the same running our businesses. We see the vast landscape of what we are creating. To implement the vision, it is followed by micro plans to develop it into something to run. When we get stuck in running our companies, we must step back from the minutia to remember the purpose and the wider view.
Today’s Wednesday Wisdom is to help you remember the Macro vs. Micro principles of entrepreneurship especially if you are in the midst of a rough patch, adding new offerings, having financial issues, or stalled in planning. By dropping back to remember the larger perspective, we can then refocus on the details and get moving again.
As I continue to stare at the perfect little features of my new granddaughter Ivy Rose, I also remember she is yet one important part of the larger landscape of my life which continues to be a gift.  

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