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Wednesday Wisdom: Moving into 2024

December 27, 2023

Wednesday Wisdom, Inspiration, Motivation for Women Entrepreneurs, Female Business Owners

As I watched a recap of the moments of 2023 on a popular show, one commentator said when it was over, “I can’t believe how much has happened in one year.” When you watch glimpses of horrific, beautiful, sad, and exciting images from a full year, you understand life is ever-changing. The most important message is to remember that no matter what has happened in our personal or business lives in the past year, we are alive and well.

New Higginbotham Family

Being a female business owner means the images of 2023 include a mix of personal highlights of both my sons getting married as well as business successes. Most of the faces in my “highlight reel” are of the women who attended business and sporting events we produced this year. The highlights include established women business owners who live our mission of buying from the women we promote year-round.

Tracy Higginbotham with the Uticuse Rugby Team

On my desk is a quote from a significant year-long lesson inspired by someone else’s event that said, “Don’t forget your roots.” It reminds me as I approach the 29th year as a woman entrepreneur that at my core I am an excellent event planner, manager, and promoter as well as someone dedicated to improving the lives of women.

Today’s last Wednesday Wisdom of 2023 is meant for you to take a few minutes to answer these questions: What are the core principles you live and work by? Truthfully, why do you run your business? What have been the most significant business moments in 2023? What one lesson did you learn this year that must propel you in 2024?

As it is, and has always been for me, I love inspiring, networking, and being with women. I will continue this through our Women’s Athletic Network sporting events in 2024 to bring adventure, added risk-taking, personal success, and stronger bonds with other women. I hope you’ll come along for the ride.

Parasailing in July with Women TIES Members

I will also go back to my roots by accepting event planning and management contracts which is why I created my first business in 1995. Those event planning and publicity roots are still firmly planted in the ground.

Wishing you the best business year yet, filled with personal and business accomplishments and adventures accompanied by the presence of your roots and history.

Tracy Higginbotham at the Boston Half Marathon 2023



2 Comments leave one →
  1. Dorothea Schrader's avatar
    Dorothea Schrader permalink
    December 31, 2023 8:23 pm

    It was my pleasure to have been a member in the early days, encouraged by you and all. Remember the pink roses. Ever onward. Dorothea Schrader of Doro+Silver Jewelry .

    .

    Like

    • womenties's avatar
      January 2, 2024 10:49 am

      I loved having you at our Ithaca events and meeting you. You remain in my mind and heart Dorothea. XO Tracy

      Like

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