Where It All Began – June 2008

Monday Motivation for Women Entrepreneurs, Female Business Owners, and Small Businesses

In June 2008, after listening to a woman entrepreneur in Ithaca, New York inspire my audience of women business owners to start blogging, I was very interested and created my very first blog post on June 18, 2008.

In case you don’t remember in 2008, the United States economy faced the worst financial crisis since the Great Depression, Barack Obama was elected President of the United States, and Google released the first “public version” of the Chrome web browser. I was 3 years into running my second company to help women entrepreneurs and felt I could inspire and educate them through a new blog that could share my company’s message about women buying from women – especially during an economic downturn.

Women always ask me how I started writing and stayed loyal to a blog for 15 years and I say, “You just begin and be consistent and it will become second nature to you.” My blog still doesn’t have millions of followers but it is shared often and referred to by others, and personally, I love writing it.

So today I’m sharing the first simple blog I wrote to encourage you that it isn’t too late for you to begin a blog today. It remains a way women who love writing make money, share their passion, inspire and educate others, and help change the world through their words. Good luck!

JUNE 18, 2008

Women entrepreneurs all over the region are gearing up for three months of “summertime business.” It’s inevitable when you live in New York State, if you are the mother of college or school-aged children, or if your clients enjoy the warm temperatures, vacations, and carefree living they wait for all year long. Even though we aren’t school girls anymore, there is something magical about the first day of Summer when life becomes a little more relaxed. Lemonade, fireflies, and warm breezes sweep away the stress that drives us all year long.

Yet as businesswomen, we have to continue to work to keep our companies viable. We can’t afford a three-month summer vacation and expect to increase sales and gain market share at the same time. But we should remind ourselves that Central New York does business a little bit differently during the glorious summer months which can benefit us in many ways.

Sitting by the pool allows us the opportunity to relax and dream big about our company’s future. Sipping lemonade with some women we’ve met since January can lead to productive collaborative partnerships in the Fall. Reading up on new business trends and techniques can prepare us for better business practices when the leaves change.

So, embrace the first day of Summer and realize this particular time of the year can do wonders for your mind, body, and spirit which will eventually help to propel you and your business forward.